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Interior Designer vs. Decorator: What's the Difference?

  • Writer: Paul de Andrade
    Paul de Andrade
  • 2 days ago
  • 3 min read
A luxurious New York City penthouse apartment in warm neutrals and natural materials overlooking the skyline of Manhattan at sunset

A decorator can make a finished room beautiful. An interior designer decides where the walls go in the first place. That's the actual difference, and it matters most the moment you're standing in front of a floor plan and a contractor's quote instead of a paint deck.



What a Decorator Actually Does


A decorator works inside a floor plan that's already set — choosing furniture, fabric, paint, lighting fixtures, and accessories for rooms whose walls, kitchen, and bathrooms aren't moving. That's real expertise: proportion, color, sourcing, knowing which sofa depth actually works in a 12-foot room. If your kitchen and bathrooms are staying exactly where they are and the work is furniture and finishes, decorating is the right scope, and you don't need to pay for architectural coordination you won't use.




What a Full-Service Interior Designer Does


A full-service interior designer manages a project from the studs out — floor plans, architectural coordination, custom millwork, and every trade on-site, in addition to the furniture at the end. At Studio Kestrel, every project moves through the same four phases regardless of scope: concept development, design documentation, procurement and project management, and installation and styling. On a full-gut project like our Southampton Family Retreat in the Hamptons, that meant new floor plans built around how a family of five actually lives, not just new upholstery on the furniture that was already there. On Central Park Serenity, a whole-apartment renovation on the Upper West Side, it meant coordinating custom walnut millwork and a full kitchen and bath rebuild alongside the finish selections.



How to Tell Which One Your Project Needs


Decorating is the right scope when: the layout is staying put, and the work is paint, furniture, lighting, and styling within rooms that already function the way you need them to.


Full-service design is the right scope when: you're moving a kitchen wall, combining two bathrooms into one, gutting a space to the studs, or building from the ground up.


That split roughly tracks how we structure our own pricing. Our Turnkey Design & Furnishing tier — starting at $100,000 in professional fees, 6 to 10 months — is built for homes that don't need structural work, closer in spirit to decorating even though we're still managing procurement and installation end to end. Renovation & Custom Design work, starting at $140,000 and running 10 to 16 months, and Full-Gut Renovation & Ground-Up Design, starting at $350,000 and running 14 to 24 months, are where the architectural coordination and permitting actually live.



Why This Distinction Matters Before You Hire


The expensive version of this mistake shows up mid-project, not at the interview. A decorator who's never coordinated with a structural engineer or filed for a permit can still do beautiful work — right up until your project needs a wall moved, and then you're hiring a second professional partway through, on a timeline and budget that didn't plan for it. The reverse mistake is real too: paying full-service design rates and a 14-to-24-month timeline for a project that only ever needed new furniture and a paint color.



Figuring Out Which One You Need


Most homeowners don't actually know which category their project falls into until someone looks at the space and the wish list together. If you're not sure whether your Manhattan apartment, Hamptons house, or Miami condo needs a decorator or a full renovation, book a consultation and we'll tell you honestly which one it is — including if the honest answer is that you don't need us.




Paul de Andrade - Founder and Principal Designer of Studio Kestrel Interior and Landscape Design

Paul De Andrade is the founder and principal designer of Studio Kestrel, a residential interior design practice working across New York City, the Hamptons, and Miami. He has been designing interiors since 2014, founded Studio Kestrel in 2019, and has completed more than 30 full-service projects through the studio since. His work is rooted in organic modern principles, feng shui, and a wellness-led approach to how a home is built around daily life. Studio Kestrel has been featured in Architectural Digest, The Wall Street Journal, Homes & Gardens, Domino, and Hamptons Magazine, among others.


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